Through The Noise
May 2, 2016
Dennis Goris of Goris Communications on Branding, Process, and Messaging for Nonprofits And Some Art
Through the Noise #171
Dennis Goris // President // Goris Communications
Dennis Goris is the principal of Goris Communications who joins us not long after the firm he helped found 30 years ago underwent a transformation from Bremmer & Goris. Goris Communications now focuses (almost) exclusively on nonprofits to help them project a unified brand and identity. With so much turnover passion and personalities in the nonprofit world, it’s easy and common for organizations to lose sight of the big picture of what they are showing the world and Goris Communications helps by bringing a fresh, outside perspective to redefine, refocus, and emphasize their brand. As Dennis Goris asks “Do you want to be a house of brands or a branded house?” Selling ideas, concepts, and solutions can be a lot harder to distill than something concrete like a car, a house, or an experience. Join us for business and stay for pleasures as the conversation turns to the exploration of art and how to rectify commerce and art when your passion becomes your living.
Dennis is president and creative director at Goris Communications in Alexandria Virginia where he has directed projects and campaigns for over 300 organizations, including associations, nonprofits, fortune 500 companies, and the US government.
Goris Communications is a creative powerhouse specializing in branding, messaging, and communications that add value by helping organizations identify what makes them unique.