Andy Wilson of the International Fund for Animal Welfare on Fundraising and Storytelling to Save Endangered Animals

Through the Noise #196
Andy Wilson // Vice President of Development // International Fund for Animal Welfare

Andy Wilson, Vice President of Development for the International Fund for Animal Welfare joins us today to explore a new topic for Through the Noise — animals. Andy Wilson ensures that the International Fund for Animal Welfare has enough funds to complete their operations — raising $75 million each year to support 250 staff doing projects in 40 different countries. The IFAW was started in 1969 by a man who was frustrated with the killing of seals for fur in Canada and has since grown exponentially and continues to have a great impact in protecting individual animals and animal ecosystems. Recognizing that human development is intrinsically linked to the elimination of animal habitats, they work to address the causes of the problem holistically. Listen up for some tips on development and how the heartwarming success stories of those not-so-cuddly Siberian Tigers help grow the organization.

Andy Wilson leads IFAW’s global development team including major donors, foundation relations, direct mail, advisory councils and online giving. Andy supports IFAW’s mission by creating innovative marketing strategies that lead to increased awareness, fundraising revenue, relevance and respect among our current target donor audiences as well as identifying new audiences to meet our fundraising needs into the future.

The International Fund for Animal Welfare’s mission is to rescue and protect animals around the world through campaigning and advocacy.