#463 Naren Aryal, CEO & Publisher of Mascot Books & Amplify Publishing

Naren Aryal and Ernesto Gluecksmann

Naren Aryal is the co-founder and publisher of Mascot Books and Amplify Publishing. After starting his career as a Washington lawyer, Naren launched Mascot Books in 2003 with the publication of his first book. As an author himself (How to Sell a Crapload of Books: 10 Secrets of a Killer Author Marketing Platform), Naren appreciates the opportunities and challenges facing storytellers. As a publisher, he’s well-versed in the market factors that determine a project’s ultimate level of success. Naren’s more than fifteen years of publishing experience have made him an expert in the editorial, production, distribution, and marketing arenas. He’s passionate about staying up-to-date on industry technology and trends and is a respected commentator on anything publishing-related.

Amplify Publishing specializes in nonfiction titles with “big ideas”– business, politics and current events. They work with CEOs, subject matter experts, innovative thought leaders, and influencers looking to bring attention to a cause or issue, with the goal of publishing ideas that need to be heard. An imprint of Mascot Books, Amplify Publishing is the product of more than fifteen years of industry experience coupled with a passion for game-changing books.

Mascot Books is a full-service hybrid book publishing company that publishes fiction, nonfiction, cookbooks, and children’s titles. They work closely with authors in every phase of the writing and editing, book production, book marketing, and book distribution process to bring their ideas to life. Their family of authors includes bestselling authors who first published traditionally, first-time authors, and everyone in between, making them a diverse, inclusive entity in the publishing world.